Light a Spark

Light a Spark
Too many Native American children face the daily struggles of poverty and life in survival mode—robbing them of the carefree childhoods they deserve. But St. Joseph’s Indian School is working to change that by offering a safe, nurturing environment where every child can grow their spark of possibility.
Light a Spark is an inspiring PSA that gives viewers a glimpse into how St. Joseph’s Indian School is igniting hope and possibility in the lives of Native American children. Viewers see how St. Joseph’s helps Lakota children grow and thrive by meeting their basic needs, supporting their mental and emotional well-being, and helping them nurture their individual spark to become who they are meant to be.
For nearly a century, St. Joseph’s has been turning the spark of curiosity, energy, and promise into a flame that lights the way to a brighter future for the children. Share Light a Spark with your audience and help St. Joseph’s Indian School continue to change lives—one child and one spark at a time.
- Campaign Overview Download
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Season of Hope at St. Joseph's
Season of Hope at St. Joseph's
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Path Out of Poverty
Path Out of Poverty
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More Than a School
More Than a School
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Promises Kept
Promises Kept
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Love My Day
Love My Day
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I Can Dream
I Can Dream
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The Endeavor
The Endeavor
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Lakota Stars
Lakota Stars
Light a Spark
Too many Native American children face the daily struggles of poverty and life in survival mode—robbing them of the carefree childhoods they deserve. But St. Joseph’s Indian School is working to change that by offering a safe, nurturing environment where every child can grow their spark of possibility.
Light a Spark is an inspiring PSA that gives viewers a glimpse into how St. Joseph’s Indian School is igniting hope and possibility in the lives of Native American children. Viewers see how St. Joseph’s helps Lakota children grow and thrive by meeting their basic needs, supporting their mental and emotional well-being, and helping them nurture their individual spark to become who they are meant to be.
For nearly a century, St. Joseph’s has been turning the spark of curiosity, energy, and promise into a flame that lights the way to a brighter future for the children. Share Light a Spark with your audience and help St. Joseph’s Indian School continue to change lives—one child and one spark at a time.
- Campaign Overview Download
Path Out of Poverty
In this new PSA, Path Out of Poverty, viewers learn how St. Joseph’s Indian School provides a strong education, access to healthcare, and the love and support needed to help students down the path to a brighter future and their dreams. In fact, 96% of students enrolled in St. Joseph’s graduate — that’s 10% higher than the national average!
To order outdoor PSA materials, email mediaservice@psadirect.com. Include your contact information, location and type of outdoor collateral you are interested in.
about
Founded in 1927, St. Joseph’s Indian School partners with Native American children and families to educate for life — mind, body, heart and spirit. Our mission-driven organization educates and provides a loving home for approximately 200 Lakota (Sioux) children each year. Through our vast outreach programs, St. Joseph’s also serves families living in the extreme poverty of South Dakota’s nine reservations. For more information, visit https://www.stjo.org/
questions
For questions, please contact psadirect@wearemoore.com.

















